Starter Guide to Delhi

Made with love, by Plum
Whether it's working with founders to create the right business and health insurance policies or building a resource kit to help you communicate with empathy — we help you put your needs first.

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TABLE OF CONTENTS

Kya haal chaal, Dilli?

Are you beginning your startup journey in this city? Or, wondering if this city would be able to accommodate all your entrepreneurial aspirations? If yes, then keep reading.

At Plum, we’re constantly interacting with founders like you who are building the best teams & products with passion and ambition. Being a founder is hard. Setting up a business in a new city is even harder. Keeping calm while getting the business registered, building the dream team while navigating the startup ecosystem in a new city can be challenging. Here’s a curated list to help you navigate business and everything beyond work in this city with ease.

📣 If you have any recommendations, resources, or information you’d like to contribute, please fill this form (it won’t take more than 2 minutes), and we’ll be happy to add.

Whether it's working with founders to create the right business and health insurance policies or building a resource kit to help you communicate with empathy — we help you put your needs first.

But our definition of care doesn't stop there. We built this guide to welcome you to a city that’s rapidly becoming a startup hub. Share this with your new and old team members, and if you have a relocation policy, linking this guide to help others navigate the same boat would be helpful! We built this to help you do just that.

If you'd like to learn more about Plum and what we're up to, follow this link.

Introduction

Ye Dilli hai mere yaar. Bass ishq, mohabbat, pyaar, aur vyapaar.

Delhi is not just another city; it’s a feeling, like coming home after ages. At every chai tapri, this city is buzzing with conversations around dhanda.

Now referred to as the IPO capital of India, Delhi has it all - top-tier educational institutes, robust public transportation infrastructure, commercial real estate at competitive rates, and a thriving startup ecosystem.

This city has something for everyone. You don’t have to be a B2B SaaS or Fintech founder to find your feet in business here. Whether you want to start an art house or a small-scale business, Delhi has equally enough opportunities for you to thrive and grow. Here, the ideas transcend district boundaries and spread across Delhi, Noida, Gurgaon and more.

And, as a result, Delhi-NCR has been able to make a dent in the startup ecosystem.

  • 1 out of every 3 unicorns in India is from Delhi-NCR.
  • 28% funded startups in India are from Delhi-NCR.
  • $41Bn+ raised by Delhi-NCR headquartered startups since 2014.

Unfortunately, safety remains a prime concern in Delhi. Additionally, the tech parks are quite far from Delhi, mostly located in Noida and Gurgaon. But all said and done, it still is a great city to live in. A step into this city and Dilwalon ki Dilli will wrap you in its arms and never leave you alone. It’s more than just bricks and buildings, it’s a community, a family. As it’s said, ye sheher nahi mehfil hai.

Startup events, communities, and programs

Delhi is known for its startup programs, communities and regular meet ups. Here’s a curated a list of incubators, event aggregators, startup programs and communities to boost your 0-1 startup journey in this city.

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Active VCs and investors

Find your next investor from a curated list of active VCs and investors, recommended and verified by your fellow-founders.

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PR and media in Delhi

A curated list of journalists in Delhi-NCR to get your stories covered.

People to follow on X and LinkedIn

X is the founders' favourite platform to keep up with the ongoing trends, doing customer research, hiring the 1% talent and more. Curating the perfect X feed begins with following the right people. Here’s a list of people who’ve been active in the Delhi startup ecosystem.

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Workspace and setting up your own

We’ve recently set up our new workspace and we understand that A LOT goes into building one. Here are a couple of options you can consider while building your new workspace.

Co-working

💡Here’s a list of the top co-working spaces in Delhi-NCR. We filtered this list based on Google reviews and chose the ones rated 4.2 ⭐ and above. Best if you’re a lean team, building up from scratch.

P.S. The following prices are an average and not the exact quote you might receive from vendors. This is a disclaimer that there could be price discrepancies depending on the location you choose and demand vs supply.

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Looking to set-up your office space in tech parks?

💡Ideal to invest in working out of a tech park if you’ve crossed 300+ employees in scale. It also becomes cost-effective when compared to co-working spaces.

Gurgaon

Noida

Cafes to work out of

Cafes ideal for deep work

☕ These are relevant for all areas. Go to the one nearest to your place.

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Cafes ideal for networking

👥 Cafes and restaurants suitable for a catch-up with your co-founder(s), investors, and other external stakeholders/clients.

  • Cafe Diggin - Chanakyapuri, Connaught Place
  • Big Chill - Connaught Place, Cyber Hub Gurgaon
  • All American Dinner - Lodhi Colony
  • Blue Door Cafe - Khan Market
  • CCD Near Chanakyapuri
  • Triveni Terrace Cafe - Mandi House
  • Rose Cafe - Saket
  • DEL, Roseate House - Aerocity
  • Amalfi - Greater Kailash
  • Sly Granny - Khan Market
  • Plum - Connaught Place
  • 1 Oak Cafe & Bar - Defence Colony
  • United Coffee House - Connaught Place
  • GreenR Cafe - Vasant Vihar

Ideal team outing places

🍱 Restaurants to take your team out for a bite or drink or both!

  • AMPM Cafe & Bar - Gurgaon
  • Social - Gurgaon, Hauz Khas, Saket & more
  • Olive Bar & Kitchen - Mehrauli
  • The Drunken Botanist - Gurgaon
  • The Grammar Room - Mehrauli
  • Farzi Cafe - Connaught Place, Gurgaon
  • Soho Bistro - Saket
  • Nukkad Cafe - Hauz Khas
  • Imperfecto - Hauz Khas, Noida
  • Bobachee - South Extension
  • The Piano Man Jazz Club - Safdarjung Enclave
  • Lord of the Drinks - Noida, Connaught Place
  • Soda Bottle Opener Wala - Khan Market
  • Olly - Cyber Hub
  • Raasta - Cyber Hub

Setting up the business 101

🚧 Once you have a solid idea, it’s crucial to keep the ball moving till you get your first client. Keeping that in mind, here’s a list of resources you could refer to when you begin.

Agencies

Here are a couple of design, marketing and, web-dev agencies vouched by your fellow founders to help you set the right tone for business.

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Hire your 1st intern

At the end of the day, all of us are in the business of talent. Delhi attracts some of the most inquisitive and smart minds from across the country. Don’t believe us? Read this blog by Heet, Co-founder of Ripen sharing his experience from Delhi University.

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Getting business registered

Getting a business registered is a tedious task. We’re trying to build a curated list of lawyers & accountants to help businesses get started.

In this, we need your help. Fill this form if you know any lawyers or accountants who can help with getting businesses registered.

Neighbourhood breakdown for tech

🚧 P.S. The following breakdown is a subjective POV. We also advise our readers to conduct their own research before making a final choice.

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Life beyond work: What’s in Delhi for you?

Delhi has so much more to offer than work, with its cultural relevance, intriguing history and of course, the dilwaale dilli-waale. Here’s a curated list of communities, groups, and places in Delhi where you’re likely to meet people interested in the same things as you.

Interest-based groups

There’s enough space for all your interests in Delhi. There are also enough people who have similar interests.

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Delhi’s heritage

Delhi, a city built, destroyed, and rebuilt several times, is the perfect example of what the inside of the startup ecosystem looks like. Here’s a list of various popular and lesser-known heritage sites for you to explore on an unconventional off-site or a day-out with family.

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A Gedhi playlist

A gedhi encapsulates this city’s spontaneity, excitement, and camaraderie perfectly. It begins with a simple question - “gedhi maarne chalein?” and who knows how the night would end. Here’s a playlist for you to understand and assimilate the music & culture of the city.

Miscellaneous 101s

  • Travelling in this city is easy. However, most of the tech parks are located far from Delhi, in Noida & Gurgaon. To ease out the commute, there are buses (called Shuttle) that picks people from Delhi in the morning and drops back in Delhi from Gurgaon and Noida. Here are a couple of shuttle service providers:some text
  • Want to learn more about this city? Check out these book recommendations by LBB.
  • If you’re looking to volunteer with NGOs, check out iVolunteer where they bring volunteers and organisations together. All you have to do is select a volunteering opportunity and connect with their Volunteer Relationship Manager.
  • Delhi and chaat go hand in hand. If you’re also a street food lover, then check out Spicy Dabeli - a newsletter covering some of the most scrumptious street food spots in Delhi and more.
  • Emergency Numbers:some text
    • Police: 100
    • Women’s Safety: 1091
    • Child Helpline: 1098
    • Ambulance: 102 or 108
    • Traffic Police Control Room: 1095, 25844444

Closing thoughts

We hope this guide is full of information that has been useful in your Delhi startup journey. Consider this a WIP list and if you have any recommendations, resources, or information you’d like to contribute, please fill this form, and we’ll be happy to add.

About Plum

Plum is a modern-day insurtech, providing benefits and insurance for companies that care.

Our mission is to accelerate the adoption of health insurance in India by making employee health insurance and benefits accessible, affordable, and usable for employees.

We also provide exclusive business insurance plans to help startups mitigate risk, enabling founders to go forth with courageous and ambitious bets.

If you’re a founder who wants to cover your team and business with the best care and benefits, visit our website.

PS: We extend our gratitude to Srijan, Astha, Himanshu and Rameen for helping us build this guide.

About Us
Plum is a modern-day insurtech, providing benefits and insurance for companies that care.

Our mission is to accelerate the adoption of health insurance in India by making employee health insurance and benefits accessible, affordable, and usable for employees. We also provide exclusive business insurance plans to help startups mitigate risk, enabling founders to go forth with courageous and ambitious bets.

If you’re a founder who wants to cover your team and business with the best care and benefits, visit our website.